{"id":10808,"date":"2025-03-10T17:18:14","date_gmt":"2025-03-10T16:18:14","guid":{"rendered":"https:\/\/test.sos-sw.si\/?page_id=10808"},"modified":"2025-05-10T16:59:35","modified_gmt":"2025-05-10T15:59:35","slug":"arena-centar","status":"publish","type":"page","link":"https:\/\/test.sos-sw.si\/en\/arena-centar\/","title":{"rendered":"Arena Centar"},"content":{"rendered":"\n<h4 class=\"wp-block-heading\"><strong>Challenge<\/strong><\/h4>\n\n\n\n<p>Arena Centar Zagreb, one of the largest shopping centres in Croatia, was using an outdated gift card system based on banking infrastructure. This setup was expensive, lacked real-time data, and did not support the issuance of e-gift cards\u2014an increasingly important feature in today&#8217;s digital-first world. Seeking a more flexible, cost-effective, and data-driven solution, the shopping center decided to upgrade its gift card program.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Solution<\/strong><\/h4>\n\n\n\n<p>To address these challenges, we implemented a closed-loop gift card system through SmartGifty. The transition allowed Arena Centar to take full control of its gift card program, reducing operational costs and enhancing customer experience. A key feature of the migration was the ability to seamlessly exchange old banking-based gift cards for new ones. SmartGifty provided detailed insights into the remaining balances on the legacy cards. <\/p>\n\n\n\n<p>One of the biggest challenges was ensuring a smooth migration from the old system to the new one without disrupting ongoing transactions. Our team successfully completed the entire transition in a single day (Saturday), with zero downtime for gift card issuance and redemption.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Results<\/strong><\/h4>\n\n\n\n<p>The new gift card system provides Arena Centar with: <\/p>\n\n\n\n<ul>\n<li>E-gift card functionality \u2013 expanding the options for customers and retailers. <\/li>\n\n\n\n<li>Real-time data &amp; analytics \u2013 offering valuable insights into gift card usage. <\/li>\n\n\n\n<li>Cost savings \u2013 eliminating high banking fees and keeping funds within the shopping center. <\/li>\n\n\n\n<li>Simplified clearing system \u2013 improving financial management and reconciliation. <\/li>\n<\/ul>\n\n\n\n<p>By upgrading to SmartGifty, Arena Centar now has a modern, efficient, and customer-friendly gift card solution that enhances both business operations and customer satisfaction.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Challenge Arena Centar Zagreb, one of the largest shopping centres in Croatia, was using an outdated gift card system based on banking infrastructure. This setup was expensive, lacked real-time data, and did not support the issuance of e-gift cards\u2014an increasingly important feature in today&#8217;s digital-first world. Seeking a more flexible, cost-effective, and data-driven solution, the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":10809,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/test.sos-sw.si\/en\/wp-json\/wp\/v2\/pages\/10808"}],"collection":[{"href":"https:\/\/test.sos-sw.si\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/test.sos-sw.si\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/test.sos-sw.si\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/test.sos-sw.si\/en\/wp-json\/wp\/v2\/comments?post=10808"}],"version-history":[{"count":2,"href":"https:\/\/test.sos-sw.si\/en\/wp-json\/wp\/v2\/pages\/10808\/revisions"}],"predecessor-version":[{"id":10949,"href":"https:\/\/test.sos-sw.si\/en\/wp-json\/wp\/v2\/pages\/10808\/revisions\/10949"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/test.sos-sw.si\/en\/wp-json\/wp\/v2\/media\/10809"}],"wp:attachment":[{"href":"https:\/\/test.sos-sw.si\/en\/wp-json\/wp\/v2\/media?parent=10808"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}